7 Social Media Event Marketing Ideas for Your Franchise Business

Check out some effective social media event marketing ideas for your franchise business.

1: Theme Your Social Media Page

Every event deserves a theme. Decorate your social media page, cover photo, and profile picture to reflect the event theme.

2: Create event-related Content and Hashtags

For every event, you can either choose to create either long-form content or short-form content that you share online, to attract customers. Using event-related hashtags in your content will help you to show up when prospects search for trending topics.

3: Make Use of Images

On social media, images play a vital role in grabbing prospect attention. Use images liberally to spruce up your content.

4: Promote Seasonal Offers and Deals

What’s an event without offers and deals? Win more franchise business customers by offering discounts and deals on your products and services.

5: Free Gifts!

The best thing a customer can wish for from businesses is free gifts, other than discounts and offers. Plan a competition or quiz on your franchise social media page and give away freebies to the winners. You can also introduce a rule that encourages them to share your content for a wider reach.

6: Leverage User-generated Content

If you have received good feedback, reviews, or testimonials, you can share them on your social media pages. This not only shows that you appreciate their opinion and care for their voices, but also drives new prospects to your business franchise.

7: Videos Capture Attention

Videos work like magic with customers. If you are planning a video campaign on your social media pages, then create videos that are focused around family, gifts, and emotions.

For more social media campaign ideas for your franchise business, Contact Us.