9 Social Media Holiday Tips for Your Franchise Business

1. Plan a Social Media Calendar

If you still haven’t worked on the social media calendar to post holiday content every day until the year-end, then it’s time to start working on it. Make sure to include the day of the week, date and time of the posts, and the content for specific channels.

2. Work on Your Social Media Holiday Content

Once you know when to post, it’s time to think about what content to post. You must work on engaging social media holiday content. Focus on the holiday special offers and product features. 

3. Add More Visual Content

Add images or videos with a vibrant holiday theme in your social media posts. Optimize posts on every social media platform for better performance.  

4. Leverage Social Media Stories

A heartwarming story posted as your social media story every day can work wonders for your franchise business. You can expect 2x more traffic if these stories are in the video format. Add interviews, behind-the-scene videos, slideshows, etc.     

5. Engage with Your Franchise Business Followers

Assuming that you are already engaging with your followers regularly, now is the time to build up the holiday sales pitch. Try personalizing your messages and offers.  

6. Host Interesting Contests, Quizzes, or Polls

The holidays are the best time to host contests, quizzes, and polls. Try hosting a couple of events.  

7. Showcase Your Holiday Spirit

During holidays, the best way to connect with your audience is to celebrate the holiday spirit. Decorate your store and share your holiday images on social media. 

8. Giveaways Work

When holidays are around the corner, giveaways can attract potential franchise leads. One thing to bear in mind is that you should clearly think through the program, set parameters, and clearly communicate the giveaways.

9. Promote Your Charity Work

The holidays signify joy and celebrations, and helping others celebrate is also a huge part of it. Participate in charity or service events and showcase it by sharing these events on social media. 

For more social media holiday tips, Contact Us.