Twitter polls will help you understand what your followers expect from your franchise business. It is also an interesting way of interacting with your targeted audience.
What
are Twitter Polls?
A Twitter poll is a tweet that has a question and
a maximum of four answer options. This poll has a lifespan of 24 hours and no one
else will be able to see the vote. Your followers will be informed about the
number of participants, time left for the voting, and results in percentage.
These polls can be retweeted by your followers.
How
can Your Franchise Business use Twitter Polls for Improved Results?
Here are different ways of using Twitter polls.
1. Twitter Polls for Seeking Inputs
If your franchise business requires inputs or
suggestions, then a Twitter poll can help you get a clear idea. Of course, the
idea would be yours but the direction can come from your audience, depending on
what they would want you to provide next.
2. To Research/Learn
Twitter polls can help with audience research. For
example, if you own a restaurant franchise and need to introduce a new dish,
then using Twitter polls, you can learn and decide what your next dish would
be.
3. To Stay Fresh in Your Audience’s Mind
Tweeting interesting polls regularly will help
you to stay fresh in the minds of your followers. This invariably, leads to
better engagement, conversions, and improved business results.
4. Twitter Polls for Better Engagement
Interesting Twitter polls can attract new followers
who are willing to engage with your tweet. As discussed earlier, improved
engagement leads to improved results.
5. Creating Anticipation
Using Twitter polls, you can create pre-launch
teasers which will build anticipation about your new product or service.
6:
Product Feedback
A twitter poll is an effective way of obtaining
near real-time product feedback. Ask your audience if they liked the product,
which product feature worked well for them, and more.