For more than 20 years, online reviews for franchises have been gaining importance by the passing day. Now Google also considers reviews as one of the important organic search ranking factors.
To be successful, focusing on getting good online reviews is essential for every franchise. Here are some ways of doing it.
01. Always Provide the Best Customer Service
The most efficient way of getting good online business reviews is by providing exceptional customer service.
If your customer service is consistently remarkable, then good reviews will automatically flow in.
02. Simply Ask for a Business Review
Choose important reviews sites and understand what they are looking for in review content. Once you have a fair idea, you can target happy customers who are getting the most out of your business and nudge them to review your franchise.
03. Ask at the Right Time
Requesting business reviews at the right time is important. If the customer is not inside your store, then it is advisable to request reviews 3 to 5 days after the purchase and mostly on Mondays in the afternoon, 1 to 3 p.m.
Avoid Saturdays.
04. Make the Review Process Easy For Your Customers
Streamline the online process for leaving a feedback and make it easy for your customers.
If your customers get stuck writing a review, then most of them tend to leave the page.
05. Leverage Social Media for Your Franchise Review
The positive reviews you gain from your happy customers can be shared and posted on your franchise social media platforms, including Facebook, Twitter, etc.
This helps in growing your customer database and your franchise leads.
06. Respond to Your Customers
Don’t forget to respond to your customers’ comments and reviews, both good and bad. If you quickly respond to these comments, you are very likely to get appreciation and recommendations.
07. Conduct Customer Service Satisfaction Surveys
The best way to understand what your customers are thinking about your franchise is to gauge their personal opinion by conducting regular customer satisfaction surveys.
Happy customers are most likely to return to your franchise.
08. Take Care of Your Employees
If you look after your employees well, in turn, they will look after your franchise by serving customers well.
Recognize and reward your employees who excel in their work.
09. Offer Incentives for Customer Reviews
Offering discounts or incentives to customers who leave reviews will encourage them to spread the word across their group. You can also conduct customer contests and reward them for leaving a review or referring a friend to your franchise.
For more information on effective ways to get business reviews for your franchise, Click Here