A multi-unit franchise builds a successful business through multiple outlets within that particular business franchise. Here are some of the advantages of owning a multi-unit franchise.
Advantage 1: A Multi-unit Franchise Accelerates Growth
As your primary franchise is already popular in the market, if you own a multi-unit franchise then your business graph moves up faster.
To begin with, you need to make sure to tie up with a franchise chain that allows multi-unit franchising.
Advantage 2: Sharing Resources
A multi-unit franchise helps save time and money with shared resources. To begin with, all your franchise units work off the same supply-chain, and if there is a sudden shortage in one unit, you can quickly share and plug the gap, even before the corporate supply-chain kicks in.
Even your own local marketing efforts become more cost-effective, when shared between stores.
Advantage 3: Stability
A multi-unit franchise is more stable, since slack business in one outlet can be always compensated with brisk business elsewhere.
Also, a multi-unit franchise doing volume business is likely to receive priority at the Franchisor, especially when deciding on strategic issues like territory allocation.
Advantage 4: Reduced Training Expenses
A multi-unit franchise is largely self-supporting. As a multi-unit franchise is able to share resources, they spend less time, money, and effort in training. Each individual franchisee can accommodate new recruits and mentor, train, and manage them, reducing the need for expensive corporate training.
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